New WoW ad airing during Sunday football

The official Warcraft Twitter account has teased a new World of Warcraft advertisement that will be airing during the Bears vs. Chargers game on Sunday. While we do not know the content of the advertisement yet, we know that it will potentially involve a foot, a hunter, someone's face, and a new Warcraft master. In the past, WoW commercials have featured celebrities attesting to their in-game personas, spelling out the awesomeness of their abilities. Who will be the newest WoW spokesperson?

Not to be disrespectful to our European audiences, I've translated the post above for you below:
Europeans, you'll be able to watch a new WoW commercial that aired during an American Gridiron game on YouTube this Sunday.
We'll have a video of the commercial as soon as it is available.

Brace yourselves for what could be some of most exciting updates to the game recently with patch 4.3. Review the official patch notes, and then dig into what's ahead: new item storage options, cross-realm raiding, cosmetic armor skinning and your chance to battle the mighty Deathwing -- from astride his back!

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New WoW ad airing during Sunday football originally appeared on WoW Insider on Wed, 16 Nov 2011 17:00:00 EST. Please see our terms for use of feeds.

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Breakfast Topic: Are You Ready for Some Football?

It was sort of lost in the shuffle between Love Is in the Air and the fact that we're technically not a sports blog, but this weekend featured one of the biggest events in American sporting, the Super Bowl. Believe it or not, even some of us uber geeks here at WoW.com's world headquarters like sports. Some of us even watched the Super Bowl. Some of us even watched it for a reason other than the commercials. (And honestly, the commercials sucked this year. Except the Google one. That made me melt and go all gooey and squeal with warm fuzzies.)

Anyhow, it was a good game, if not the best Super Bowl I've seen in years. But what it really got me thinking of was Warcraft football. Believe it or not, football in Warcraft is totally canon. If you don't believe me, you should watch the end credits for Warcraft III. With that in mind, I got to thinking about what an Azerothian football league might look like, what cities and villages would field teams, and who'd win the superbowl.

Continue reading Breakfast Topic: Are You Ready for Some Football?

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Breakfast Topic: Are You Ready for Some Football? originally appeared on WoW.com on Tue, 09 Feb 2010 08:00:00 EST. Please see our terms for use of feeds.

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Interview with Paul Sams, Steelers owner


As we reported the other week, Blizzard COO Paul Sams is now co-owner of the Pittsburgh Steelers (who are stepping up lately), and the Pittsburgh Post-Gazette hit up Mr. Sams for a quick interview about being at the intersection of Azeroth and Steeler Nation. Turns out the man who collects everything Blizzard has also been a Steelers fan since he was four years old, even though he's from California. And we were right with all of the speculation: he got connected with the Steelers management through Legendary Pictures producer Thomas Tull, and when the chance came to own part of the franchise, he jumped.

They also talk about expanding out to Carnagie Mellon University -- Blizzard has a thriving educational program in Irvine, but Sams says that they are looking to expand that, so Pittsburgh is a possibility. And finally, he says that the Warcraft movie is being scripted at the moment -- Sam Raimi will do Spider-man 4, and then it's all Azeroth for him. In the meantime, let's see about getting some of this Steelers news in the game -- even if we can't get an epic football to toss around, surely we'll at least see a Tauren somewhere named "Bill COW-her," right?

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Interview with Paul Sams, Steelers owner originally appeared on WoW.com on Mon, 05 Oct 2009 19:00:00 EST. Please see our terms for use of feeds.

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Paul Sams owns part of the Steelers


Ok, admittedly, this is about as far away from the World of Warcraft as we go on this site, but stick with me here, it'll be worth it for the jokes: Blizzplanet has discovered that Blizzard COO Paul Sams and his family are now major shareholders in the Pittsburgh Steelers, of all things. The connection seems a little hard to find, until you check the rest of the list: Thomas Tull is also a shareholder, and he happens to be CEO of Legendary Pictures, the same company that has made a deal with Sams and Blizzard to make the Warcraft movie. I can't say I know that many CEOs personally, but I have to imagine that the conversation went something like, "Hey, wanna own part of a football team with me?" And who would pass up an opportunity like that?

Fortunately for Sams and his team, they're supposed to do pretty well this year (and of course they're coming off of a Super Bowl win last year), so the investment is likely a good one. But, more importantly, we can now point out that if the Steelers make their way to the conference championships and half of Blizzard travels to Pittsburgh to see the game, we'll know why the patch isn't coming out that week.

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Paul Sams owns part of the Steelers originally appeared on WoW.com on Fri, 25 Sep 2009 16:00:00 EST. Please see our terms for use of feeds.

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